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Librarycase studiesVeriff & Unlockt: enhancing security and age verification

Veriff & Unlockt: enhancing security and age verification

Discover how Veriff is helping Unlockt transform the file-sharing space with super-charged fraud prevention and age verification.

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Author
Chris Hooper
Director of Brand at Veriff.com
July 8, 2024
Case Study
Media and comms
Age Estimation
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About Unlockt
What business problem did Veriff solve for Unlockt?
What made the difference to Unlockt when choosing Veriff?
What was the immediate impact of implementing Veriff?
About Veriff

About Unlockt

Unlockt provides a simple solution for delivering locked files and charging users to unlock them. Their service is designed to help content creators and individuals share their content and avoid payment defaults when sharing their creations with friends or customers.

‍With Unlockt, users can easily send locked files and set a payment amount for the recipient to unlock them. The recipient can then securely make the payment and access the files, giving the sender peace of mind that they will receive the compensation they are owed.

The integration with Veriff hasn’t disrupted our core operations; it has, in fact, allowed our teams to focus on strategic priorities without a constant need for attention or being a drain on our resources.

Giada Mazzola, COO, Unlockt

What business problem did Veriff solve for Unlockt?

For many, the allure of content creation lies in the promise of autonomy, creativity, and potentially lucrative returns. However, getting paid for services has become more problematic for content creators because the global digital economy means creators may be operating in different regions and time zones than their customers. 

As Giada Mazzola, Unlockt’s COO, explained: “The content creation industry often struggles with control, security, and the freedom to be compensated for one's work. With Unlockt, anonymity is maintained as no profile is needed. The app enables users to directly engage with their audience and set appropriate prices for each piece of media they sell.”

Unlockt quickly grew in popularity, but with that growth came increased attention in the platform from opportunistic fraudsters and underage users.

“We prioritize creating a secure environment for our users and wanted to enhance our platform's security, so we implemented stringent age and identity verification processes,” Mazzola continued. “By using Veriff to filter out potentially suspicious or underage users, we ensure the integrity, safety and quality of Unlockt."

“From the outset at Unlockt, our goal was to establish a bulletproof onboarding and KYC process. We aimed to set a standard in filtering out unwanted users and preventing safety and fraud issues, thereby becoming a benchmark in the industry."

“That meant, as our app began to scale and gain popularity and we faced increasing challenges related to fraud, compliance, chargebacks, and revenue management, partnering with a reliable service like Veriff became essential to address these unavoidable challenges effectively.” 

“By using Veriff to filter out potentially suspicious or underage users, we ensure the integrity, safety and quality of Unlockt.”

Giada Mazzola, COO, Unlockt

What made the difference to Unlockt when choosing Veriff?


Veriff’s pricing, ease of implementation, speedy time to realize value, ability to help scale, and exceptional business support were all highlighted by the team at Unlockt when asked for reasons why they selected Veriff over other providers. 

“We discovered very quickly that we only needed to make minor adjustments to our onboarding flow to ensure a seamless integration. Beyond this, the solution did not require any significant modifications on our part,” Mazzola said. 

“The support team were exceptional and it only took us a couple of days to fully implement the Age Verification and Identity Verification solutions - and they began to provide value for us immediately.

“Additionally, as our business expands, we are considering other services offered by Veriff, such as AML KYC, which could further benefit our operations. Partnering with a provider that can scale with us is crucial to our growth strategy, helping us to navigate potential challenges smoothly.

 “The support team were exceptional and it only took us a couple of days to fully implement the Age Verification and Identity Verification solutions - and they began to provide value for us immediately.”

Giada Mazzola, COO, Unlockt

What was the immediate impact of implementing Veriff?

Unlockt experienced an immediate reduction in both fraud and underage usage after implementing Veriff’s solutions into their onboarding flow, but the impact goes far beyond that too.

Mazzola explained: “While we can't disclose specific figures, we have observed a significant reduction in fraud since implementing Veriff. Additionally, we've successfully filtered out all underage individuals attempting to circumvent our system to sell on Unlockt.

“Having Veriff as a partner not only reassures our users but also reinforces Unlockt's status as a state-of-the-art platform for age and identity verification, boosting our brand recognition and enhancing our long-term strategy by providing a robust system that deters underage users and scammers from misusing Unlockt for unintended purposes.

Ultimately, Veriff enabled us to meet a very specific requirement for an individual client that we probably wouldn't have been able to meet otherwise. This tailored solution that we worked together to create has met their expectations seamlessly, benefiting thousands of people in the registration process. The integration with Veriff hasn’t disrupted our core operations; it has, in fact, allowed our teams to focus on strategic priorities without a constant need for attention or being a drain on our resources.”

About Veriff

Veriff is the preferred identity verification partner for the world’s biggest and best digital companies, including pioneers in fintech, crypto, gaming, and the mobility sectors. We provide advanced technology, deep insights, and expertise from our foundation in digital-first Estonia and honed in leading the digital identity revolution. The partner of choice for businesses who need to rapidly and effortlessly verify online users from anywhere in the world, Veriff delivers the widest possible identity document coverage.

By supporting government-issued IDs from more than 230 issuing countries and territories and with our intelligent decision engine, which analyzes thousands of technological and behavioral variables, Veriff enables trust from the first hello.

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